This “Perfect Fit” shopping feature presents a curated selection of stylish fitness essentials designed to make workouts both effective and visually appealing. NÜOBELL is highlighted as the adjustable dumbbell pick, praised for replacing an entire 2–40 kg weight range with a single compact dumbbe...

Vogue Germany features NÜOBELL as a design-led home accessory that combines Scandinavian aesthetics with smart, space-saving functionality. Ranked first among eight interior pieces that earn compliments, NÜOBELL is positioned as fitness equipment designed to complement rather than compromise a st...

Regularpaper explores the intersection of design, culture, lifestyle and innovation, spotlighting products and brands that shape modern living. In Scandinavian Strength, the publication looks at how NÜO Athletics is redefining home fitness through the combination of Scandinavian design, functiona...

Dagens Industri, Sweden’s leading business newspaper, profiles the growth story behind NÜOBELL and its Swedish founders. The article highlights how the Huskvarna-born adjustable dumbbell business has expanded internationally and is targeting close to SEK 500 million in revenue within three years....

JustLuxe, a luxury lifestyle publication, features NÜO Athletics and its ambition to make fitness more engaging through a combination of innovative equipment, premium design and a lifestyle-driven approach. The article positions NÜO as a brand looking to transform how people experience working ou...

We’re excited to share that NUO Athletics has been featured in Forbes. The article highlights our adjustable dumbbell NUOBELL, and for us, the recognition is meaningful because it reflects something we’ve believed from day one: NUOBELL is the world’s best adjustable dumbbell.What started as an id...

Setting up a home gym? The decision between traditional dumbbells and innovative options like NÜOBELL adjustable dumbbells is crucial for making the most of your space, budget, and training results. Let’s br...

A clutter-free, stylish, and functional home gym is the dream of every fitness enthusiast—but for many, limited space and messy equipment can quickly become a barrier to effective training. The solution? Spa...

If you want to build muscle, increase strength, and improve your overall fitness at home, nothing beats the flexibility and convenience of adjustable weights. Modern adjustable dumbbells, such as NÜOBELL, ar...

See why NÜOBELL adjustable dumbbells are the smartest investment for your EU home gym. Save space, boost results, and enjoy Swedish-designed strength at home.

In this article, we're going to explore all the benefits of using dumbbells in your workouts, both: in comparison to other training equipment with a deep dive into their health benefits, from building muscl...

This comparison aims to help you decide whether adjustable dumbbells are worth the investment or whether you should stick with fixed dumbbells. We'll look at factors such as cost, space and convenience, dur...